As a Consultant, Small Business Owner, and former Corporate Marketing Executive, I bring a “no challenge too big to tackle” mindset to everything I do. In my 20 years leading Marketing at world-class media companies like ViacomCBS and A+E Networks, I acquired new audiences in the millions and transformed startup brands into household names, all while navigating and embracing the explosive digital revolution.
I work with businesses and budgets of all sizes. I can squeeze every ounce of marketing from very tight resources, or craft multimillion-dollar, multi-channel campaigns. Helping ascendant businesses and mission-driven organizations grow and thrive is a rewarding passion. I am on the Board of the American Marketing Association New York, the country’s largest chapter, where I cultivate our corporate sponsorships and strategic partnerships, and serve a community of B2C and B2B marketers.
Over the course of my career, I’ve capitalized on new data insight tools and emerging digital technology and tracked rapidly changing consumer behavior to fuel success. In today’s fluid, digital landscape, I help businesses evolve their marketing strategy and adopt new approaches.
My favorite, and toughest 24/7 job of all, though, is being a mom to teenage twins and our two cats, and wife to an eye doctor by day, jazz musician by night. Like my clients, they keep me on my toes, and to that I say, “bring it on”!